In the world of business-to-business (B2B) sales, building and maintaining strong customer relationships is paramount. This is where a robust **CRM-System** comes into play. CRM, or Customer Relationship Management, isn't just a software, it's a strategy that helps businesses understand their customers better, streamline processes, and ultimately, **increase revenue**.

In 2019, we lowered our conversions due to too many registration requirements. By reducing to just one email address, the rate rose by 80%, showing that simplicity and ease of use are key.

After selling our cloud ERP system in 2020, it became apparent how important it is to maintain a shared vision and corporate culture. With our new CRM system, Mr. James, we use these insights to improve your customer relationships.

After publishing Mister James, I developed the “Cluster Finder” to efficiently plan my customer visits by showing where contacts are concentrated. This feature proved to be a valuable innovation and confirmed the importance of using your own products in everyday life.

Our CRM tool “Mister James” offers the “Lead Booster”, which automatically generates high-quality leads and integrates them into the sales pipeline. The first 5 leads per week are free, others cost just €0.45 per lead. The Lead Booster promotes constant sales activity and increases the motivation of your sales team. Try Mister James to optimize your sales process.

Rowisoft developed from successful cloud billing software to Mister James, our CRM solution. Through targeted email communication, we achieved a 17% conversion rate and integrated these insights into Mister James's personalized automation.

Our original slogan “perhaps the simplest billing program in the world” was successful. After returning to this slogan, registrations for our software rose again. Now we're implementing these findings in our easy-to-use CRM software. Try our free demo version!

Creative and unique marketing strategies are essential to stand out in the flood of information. Personalized emails and surprising postal mailings can attract attention and strengthen customer loyalty. A CRM system like Mister James helps you develop tailor-made campaigns.