The principle of scarcity plays a decisive role in sales psychology. It uses the human fear of missing out on something to persuade customers to make a quick purchase decision.

In the world of sales and customer relationship management (CRM), few metrics are as powerful as the Net Promoter Score (NPS). This simple yet effective tool can revolutionize how you interact with customers, **getting new customers** and increasing revenue along the way. Let's dive into the importance of NPS and how integrating it with your CRM-System can drive business growth.